Aeropostale vs. American Eagle
American Eagle and Aeropostale are two renowned clothing brands that have gained a lot of popularity with young people and teenagers. Both companies provide options for both dressy and casual wear, but there are some obvious differences between them in terms of cost, quality, style, and overall brand experience. Here, let us look at the comparison of Aeropostale vs. American Eagle. The comparison of Aeropostale and American Eagle will help the customers in identifying the best brand suitable for their needs.
American Eagle Outfitters
American Eagle Outfitters (AEO) is a reputable clothing retailer with outlets in numerous towns and cities all over the world. It was founded by Jerry and Mark Silverman in 1977. However, the company lost a lot of money as a result of a failed growth plan in 1991.
American Eagle is well-known for its stylish yet cozy clothing, which usually conveys a carefree and relaxed attitude. The brand is particularly well-known for its denim goods, which include jeans, jackets, and shorts.
As of right now, American Eagle Outfitters operates 1,086 outlets nationwide. Major brands sold at the stores include Aerie, 77 Kids, and American Eagle. The company operates stores in the Middle East, Central and South America, North and South America, and the United States.
- Design and Style: They have an extensive selection of wardrobe essentials, like basic t-shirts, jackets, and sweaters, that complement many different types of outfits. They provide a wide choice of fits, washes, and styles in their denim collection to suit different body types and tastes.
- Quality: Their clothes can be a worthy purchase due to their lifespan and durability, even though they may cost a little more than some other brands.
- The price: American Eagle tends to have higher-end prices as the brand places a strong emphasis on quality. Although better materials and craftsmanship tend to come with higher price points. Thus, for some people, this may not be as affordable.
- Brand Experience: The experience of shopping at American Eagle shops can be pleasant and welcoming. The brand emphasizes inclusion and body positivity while using a diverse range of models to showcase their clothing.
The company also runs an online store where clients from all around the world can use credit or debit cards to make purchases.
Aeropostale
Aéropostale is a primary rival of American Eagle Outfitters. It was established by Bryan Alberto in 1987. The company runs 1,008 locations across the Middle East, Central America, and North America. Also, the company launched an online store in 2005.
The company has a reputation for keeping up with fashion trends, which is why people looking for trendy products often go with it. Aéropostale is proud of its guiding values, which include honesty, integrity, cooperation, respect, compassion, and honesty.
The primary target market for the company consists of teenagers aged 14 to 17. Furthermore, the company has opened a children’s clothes store called P.S. Children. The 7–12 age range is the store’s primary target market.
- Design and style: The aesthetic of Aeropostale is lively, bright, and casual. Graphic tees, athleisure clothing, and different stylish accessories are the options they have to offer to their customers.
- Quality: Aeropostale prioritizes cost. Thus, the quality of their clothing could vary. Items from lower-end brands may be more durable than others, even though some may be well-made. This may cause the longevity of the shopping experience to be a little uneven.
- The pricing: A wide spectrum of consumers can buy products from Aeropostale because of its reasonable prices. People who are younger or have tighter budgets could find this affordability more appealing.
- Brand Experience: Aeropostale stores create a lively, optimistic atmosphere. The lower price point and trend-focused offers could appeal to customers who value being up-to-date with fashion without going over budget.
Aeropostale vs. American Eagle: Comparison
Aeropostale and American Eagle are two popular American clothing and lifestyle retailers that cater to young adults. While both brands share similarities, they also have distinct differences. Here is a comparison of the two:
Target Market
Aeropostale primarily focuses on teenagers and young adults aged 14-30. In contrast, American Eagle targets a slightly older demographic, and it primarily concentrates on young adults aged 15-35.
Product Line
Aeropostale specializes in offering casual, comfortable clothing, including essentials like hoodies, sweatpants, and graphic t-shirts. On the other hand, American Eagle provides a more extensive range of clothing, encompassing denim, outerwear, and intimates, in addition to casual wear.
Pricing
In terms of pricing, Aeropostale generally offers lower prices, making it a more affordable option. American Eagle, however, tends to be pricier, and it positions itself as a slightly more premium brand.
Brand Identity
Aeropostale is renowned for its classic, laid-back American style, which resonates with its target audience. American Eagle, on the other hand, emphasizes individuality and self-expression. It mainly offers trendy and fashion-forward clothing that appeals to young adults.
Store Experience
The store experience differs significantly between the two brands. Aeropostale stores have a more relaxed, casual atmosphere, while American Eagle stores are designed to be modern and trendy. It focuses on creating an engaging shopping experience.
Sustainability
Both brands have made efforts to increase sustainability. Aeropostale has implemented measures such as using recycled materials in packaging. However, American Eagle has taken a more comprehensive approach, implementing various sustainability initiatives, including using renewable energy sources and waste reduction.
Aeropostale vs. American Eagle: Which is the Best?
When deciding between American Eagle and Aeropostale, you should consider your priorities, financial situation, sense of style, and personal preferences.
If you are willing to spend a little bit more on your clothing and value higher quality and a more elegant design, American Eagle can be a better choice for you. On the other hand, Aeropostale might be an excellent option if you are looking for fashionable yet affordable pieces that go well with a brighter, younger aesthetic.
It’s also important to note that both brands have an online store where you can browse their evaluations and collections to learn more about what they have to offer and their past experiences with customers.
Ultimately, what is “better” will depend on what best fits your requirements, values, and personal style.
Reference List
American Eagle Outfitters. (n.d.). About Us.
Aeropostale. (n.d.). About Us.
Mann, D. (2023, September 25). American Eagle Outfitters vs. Aeropostale: Which Is the Better Buy?
